Did you know that the average sales manager was promoted because they were the best seller? 74% are thrown into the role with no prep. That means the person training your sellers has been given ZERO sales manager-specific sales training. Without formal training, they don’t know what they don’t know. To them, coaching sounds like “sell more” or “work harder”. We know this doesn’t work. Hiring a Sales Manager requires a different approach.
Set your team up for success with our Interview Questions by Competency for Sales Managers tool.












